FedEx & Champions League present NextInLine. Who will be the next superstar? In this campaign, we uncover some of the brightest young talents in the game detailing their inspirations and ambitions.
FedEx presents NextInLine, a new series that looks at three of the most talented young UEFA Champions League stars who are looking to establish themselves as the next top player in European football. In Episode 1, we follow Jonathan David, the young Canadian striker who's been firing on all cylinders for LOSC Lille this season as he takes us through the defining moments of his career to date.
FedEx. Where now meets next.
For this campaign, I was tasked with several high-level components. The first involved meeting with our new players to source key visual material for use across the campaign. It was a pleasure working with the FedEx and Onefootball Studio teams to create these images, and it was an interesting learning curve to progress from pitching the initial ideas to developing full-scale global creatives.
Once the videos were edited and approved, I was also responsible for the rollout of a completely animated banner collection in 18 different languages for use around the world.
